Fast-casual restaurants are killing it these days, crowding out other restaurant concepts.
Restaurants that can appeal to individual demographics’ specific desires for food and atmosphere have a distinct edge over more limited concepts.
And specialty concepts — those that offer a unique ethnic or otherwise innovative experience — are filling profitable consumer niches.
Those are the main conclusions of a recent report on the state of the restaurant industry by Technomic, the widely respected Chicago-based consulting and information firm. And is it any surprise that VooDoo BBQ & Grill — with its emphasis on healthy, affordable food in a unique Louisiana-themed atmosphere and fast-casual environment is perfectly positioned to take advantage of all these trends?
We’re committed to the fast-casual concept. It makes sense for guests, operators and the system to run restaurants that serve great food quickly at affordable prices. That won’t change.
We know people are still watching their wallets in an economy that’s slow to recover. That’s why we rolled out a new menu late last year that gives our guests with tight budgets more control over how much they spend.
VooDoo BBQ prides itself on offering a unique experience for everyone. For example, the Technomic report shows that Millennials (roughly, people born from 1982 to 1999) want to customize their meals; enjoy fun and unique experiences; and satisfy cravings they can’t experience anywhere else.
VooDoo fits all three perfectly, with a wide range of meal possibilities, a dining experience in a colorful Louisiana-themed space with distinctive Louisiana music; and Caribbean-infused barbecue and sauces that just aren’t found anywhere else! Millennials are a large and critical demographic, so it’s important for us to cater to them — and VooDoo BBQ has everything they could want in a dining experience.
Searching for the right restaurant concept? As you can tell from Technomic’s research, now’s a great time to join our team. Fill out the form on this site, download our free franchise report, and let’s start a conversation — and go ahead and check out our Facebook page while you’re at it!